Career & Money

How Gratitude Can Increase Your Bottom Line in Your Business (Part 4)

Minette Riordan
By Minette Riordan |Goleta, CA

Welcome to Gratitude practice #4 in my 4 part series on how practicing gratitude can support you in increasing your profits in your business. If you have read all 4 or watched the videos, I am curious which one stuck with you? Which one are you willing to implement consistently? While I think lessons one and two are probably most impactful for improving your bottom line, lessons three and four impact your satisfaction and your client’s satisfaction. As I said in the first post, gratitude is a practice. These strategies are not something you will implement just once, they are a way of life.

Lesson #4: Be generous with your gratitude.

When you receive a referral from a friend, colleague or client, be generous with your gratitude. One of my friends calls her referral fee a gratitude payment. I love the energy of that! When you receive referrals, what do you do? Do you follow up right away and let the referrer know what the outcome is? Do you send a gift, thank you note or gratitude payment? The more you share your abundance, the more it will come back to you.

These 4 simple practices will help you to grow your business by keeping you in the energy of flow and abundance. Trust that there is more than enough money flowing in and out of your business on a regular basis. Celebrate that flow by saying thank you as often as possible.


Dr. Minette Riordan is an award-winning entrepreneur, coach, and speaker. She is author of the best-selling book, The Artful Marketer: A Fundamental Business Guide for Creative Entrepreneurs. She believes that connection, creativity and spirituality are essential to designing your profitable business. Ready to attract more money? Sign up now for her free 7-day e-course “Money, Meditation and Mandalas” at

Minette Riordan
Minette Riordan |Goleta, CA
Award-Winning Entrepreneur and Best-Selling Author of The Artful Marketer: The Fundamental Business Guide for Creative Entrepreneurs, Dr. Minette Riordan successfully built a multi-media publishing company, turning a small quarterly newspaper into a monthly magazine with a circulation of 50,000 copies distributed through over 300 locations around the Dallas Ft. Worth Metroplex. She also hosted wildly successful family expos with hundreds of vendors and thousands of attendees. When she first started her business, Minette knew nothing about marketing and sales. In fact the first time she stood up a local networking event, she was so nervous her knees were shaking and her face turned bright red. She was terrified to pick up the phone and make a sales call. But she knew if couldn’t master sales, she wouldn’t have a business. What Minette finally discovered was that building relationships, being curious, and listening to people are the keys to sales success. Minette went on to gross hundreds of thousands of dollars in that business and discovered that what she loved most was coaching other small business owners on how to grow their business. After 11 years in the publishing industry, Minette sold that company and relocated her family to beautiful Santa Barbara, CA. She now runs her coaching business from her home near the beach and when she’s not working, she loves spending time with her family, taking long walks on the beach, making art or enjoying a glass of red wine. You can connect with her online at

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